Thursday, April 28, 2016

SPOTTED!! UOB in Batam Ferries



Similar to the ones seen above, TPM Outdoor had the pleasure of servicing for Singtel in the same format. 

Read previous article here.

However, the greater crowd is still at the Batam Ferry Terminals themselves. This is to catch the larger audience as the terminals are near their shopping malls which are often packed with  people.


Singtel @ Batam Centre International Ferry Terminal

To find out more about advertising opportunities here, call us at +6562730555.

Tuesday, April 19, 2016

Myanmar Airlines; Branding in Singapore

So last week I had shared a blog on Myanmar Airlines in Vietnam and promised more of their advertising sites with us here in Singapore.

Just look at how impressive they are in the pictures below.


Myanmar Airlines @ People's Park Complex D

Myanmar Airlines @ People's Park Complex E
And the grandest of all, People's Park Complex B.

Myanmar Airlines @ People's Park Complex B (TPM Outdoor)
Here's a little shot from far. This is one of our largest sites in Singapore.

Myanmar airlines @ People's Park Complex B
It is so huge that it can catch your attention even from more than 20 metres away!

Myanmar Airlines @ People's Park Centre B
Isn't that impressive? 

It seems like Myanmar Airlines is getting pretty aggressive in their branding campaign.
What's your game plan?

Thursday, April 14, 2016

Myanmar Travels & Festivities

Why Myanmar?

The weather is just getting hotter each day. Even the rain only lasts for a short while and it gets humid again in a matter of minutes! Do you feel like standing in the cold shower forever? Well that's going to increase your water bill. Don't worry, there is a better way out plus, a short getaway involved.

For a few days, typically between 12th till 16th of April , it is the water festival in a few countries; Myanmar, Laos and Thailand. They have different names in different countries; Pi Mai Lao in Laos, Songkran in Thailand and Thingyan in Myanmar.

http://myanmartravel.org/festivals/thingyan.html
This festival is celebrated towards the end of the hot, dry season and welcoming the Myanmar New Year. Everyone is spraying at each other using water hoses, water guns, or even just throwing pails of water. This activity symbolises the 'washing off' of the bad luck and sins in the past year for a fresh new start. 

So who wouldn't want to cool down with a short getaway? In coincidence with the festival, Myanmar Airlines is now aggressively showing their presence via OOH media. We have just put up a magnificent billboard in Vietnam (below).

Myanmar Airlines @ Vietnam Central Business District
Still more to come, Myanmar Airlines in Singapore... Stay tuned in!

Collaboration Between TPM And Traveloka To Expand

One of the best ways to book your flight tickets!

Soekarno Hatta International Airport, Departure, Boarding Gate Area

Soekarno Hatta International Airport, Departure, Boarding Gate Area
Traveloka is the biggest online portal for plane and hotel bookings in Indonesia. We are proud to be part of their immense plan of having presence in various country. Starting with Indonesia, Jakarta!

Wednesday, April 13, 2016

Evolution of Lights and Human Interaction

The Light Exhibition at ArtScience Museum; FutureLab

Crystal Universe
With the aid of modern technology, lights and human interaction is getting pretty interesting these days. If you have yet seen it, you should head down to the artscience museum to experience it yourself.


Walk through an enchanting room full of blossoming flowers and also the decaying ones. This depicts the life cycle of nature which is endlessly growing and dying, time after time.

Nature
In the next room, you can find yourself immersed in the tranquility of the visuals and music. You can even lie in for a relaxing mind-clearing session. 



How would you like to see your creation come to life? This activity allows you to sketch your idea of what is in town and make it go 'live' on the big screens. Kids are left in awe watching their colourful cars and buildings animated in an instance.

 

If you do not like the city scene, here's an alternative; Sketch Aquarium.

This magical table reacts to the movement you make with your touch and also the items placed on it. Little sparks would appear at the tip of your fingers, rain would start pouring from a click of the clouds and the little animated people would jump over obstacles that you set in front of them.

Little People
Yet another fun interactive activity where you can create your own hopscotch design with shapes of different colours. Once done, people can actually play on your hopscotch design. So get your creative juices flowing and make it as fun as you want it to!
Hopscotch
Light Ball Orchestra



These bouncy balls (above) change their colours based on interactions and movements. Similarly, so do the media block chairs below.
Media Block Chairs

One of the prettiest and therapeutic visuals you'll see is the Universe of Water Particles.



Apart from the ones mentioned above, there are other interesting rooms that I haven't covered. Don't miss this exciting experience for yourself.


This creative execution definitely opens up the mind to explore more options which can be used for innovative advertising ideas. Your creativity is limitless.

Tuesday, April 5, 2016

...And We're Back!

To Our New-Old Office..

Just merely four weeks ago, we mentioned that we're moving out of the old office to a temporary office. Now we're back in business in a new refreshed and revamped environment.

Here's a sneak peek of how it looks like now..

Director's Office
Main Office Space - Sales Dept
Open Space - Support Dept

Hold your horses for we're not done yet! we're still in the midst of  the finishing / decorating process.
Stay tune to see the final outcome! ;) 

Meanwhile, here's my own space which I am happily catifying!


Monday, March 28, 2016

Running for Billboard

Creative Outdoor Execution - Sports Brands

Billboard ads are getting more and more interactive these days. One of the most ingenious ideas is to run past a billboard at a certain speed to get a freebie; a pair of shoes. Watch the video below;


Read more here: http://www.adweek.com/adfreak/if-you-run-fast-enough-past-reebok-ad-it-unlocks-free-pair-sneakers-169929

This was done by Reebok earlier this month. It was definitely a great way to catch people's attention which immediately became a crowd caller. 

What's YOUR ingenious idea? 

Wednesday, March 9, 2016

We Are Moving......

....Temporarily!


So much is happening this year for TPM Outdoor and one of them is to refresh our outlook. We have updated our Production Team's lorry as shown below, looking ravishingly handsome with the BizSafe3 logo. (;

TPM Outdoor Production Team

Yet another exciting event is our office renovation. Currently we are located at our temporary office at Block 164, Bukit Merah Central, #03-3653 Singapore 150164. 




So stay tune for the next 3 weeks to see how our office will turn out after the renovation works! A fresh new look for a fresh new start!


Friday, March 4, 2016

Less Than 100 Days To The Festive Season

Tristar Complex – DISTRICT 14 – EUNOS, PAYA LEBAR, SIMS

Just a while ago, we were celebrating Chinese New Year and soon we’ll be preparing for yet another celebration; Ramadhan and Hari Raya Aidilfitri. Everybody knows that each year, nearing this festive season, Geylang is the highlight of the day. With newly opened malls just last year, one can only imagine the size of the crowd this year. It is widely known that the Malay community is always buzzing in Geylang area in search of their traditional costumes, decorative lightings, kuih-muih & keropok and many more during this holy month.

Like any other year, the bazaar will be just as huge and happening as always. Places of interests include – Paya Lebar Square, Tanjong Katong Complex, City Plaza, One KM Mall, Haig Road Market & Food Centre, Geylang Serai Market and Joo Chiat Complex. The famous Geylang Bazaar itself covers the whole of this entire area - one day is never enough to cover all of the stalls. 

Nearest to Tristar Complex is the food bazaar – the most ideal place to catch the biggest crowd especially from 5pm – 7pm. From this area also, you will have a clear view of our billboard, as seen below. The festive season is one of the best opportunities to catch the biggest crowds. 

TPM -  Tristar Complex - Bazaar Geylang

Past campaigns that have been successful here are the Singapore Police Force, ERA Property Agents and other small businesses such as concerts and renovation companies.

TPM - Nova Health @ Tristar Complex 
TPM - Singapore Police Force @ Tristar Complex
TPM - Macau Tourism @ Tristar Complex

This is the time when the Malay Muslim community gets ready for their festive season. Are YOU ready though? 





Friday, February 5, 2016

Queensway; A Local Hero



Queensway Shopping Centre is getting busier and busier with the addition of new places of interests such as Park Hotel, Alexandra Central and all the amenities that come with it.




What to expect:
  • Hipster Cafes, Restaurants
  • Spas, Salons, Boutiques
  • Electronic & Appliance Stores
  • Education Centers


What’s already there:
  • IKEA, Park Hotel, Alexandra Central
  • Car Showrooms; BMW, Porsche, Mazda, Mini Cooper, Land Rover, Mercedes, Toyota, etc




This area is already bustling with business people / working adults gathering for lunch or dinner, more tourists / foreigners on vacation, staying in the newly launched hotel.

On that note, this is a very strategic location for outdoor billboard advertising as it is a unique media centre package. It can now reach out to a more variety of audiences -be it the young, the pioneers, the working class or the frequent passer bys who use this route to and fro everyday.

The type of media displays that we own in this area includes;
  • External Displays – wrap around billboards
  • Internal Displays – total immersion experience
  • Giant LED Screen Wrap and exclusive Airtime 



So don't miss a chance to have Queensway -The Local Hero- to be part of your marketing plans. (:





Monday, February 1, 2016

Advertising in Chinatown

Did you know? People’s Park Complex in Chinatown is one of the most reputable money changing hubs in Singapore, amongst others such as The Arcade in Raffles Place, Lucky Plaza on Orchard Road, Mustafa Centre in Little India and Parkway Parade in Marine Parade.

These hubs are also well-known as Singapore’s tourist attractions, easily accessible by public transport. So it is very commodious for travelers to do the exchange.


There are also many bank/finance companies that prefer to put up an advertisement in this area. ICBC (Industrial & Commercial Bank of China Limited), for example. As shown in picture below;

ICBC @ People's Park Centre, Chinatown
ICBC @ People's Park Complex, Chinatown
ICBC @ People's Park Complex, Chinatown

This year, Bank of China has invested in many types of advertising during their launch of two global commodity business centers - the first Chinese bank to do so outside its home market.

TPM Outdoor is proud to be part of this fruitful event.

Bank Of China @ Furama City Centre, Chinatown

Another recent project is with DBS Bank Singapore. Currently promoting their best remittance service – a S$0 transfer fee to Malaysia. 

DBS Billboard @ People's Park Complex, Chinatown

DBS Billboard @ People's Park Complex, Chinatown

The benefit of advertising on our billboards here is the wide exposure and viewing angle. Our billboards are so huge you can hardly miss it! 
'Accidentally' captured, as seen on news. (;
Source: http://www.channelnewsasia.com/news/singapore/train-bus-service/2477280.html





Friday, January 29, 2016

LATEST BILLBOARD LOCATION LAUNCH

TPM OUTDOOR PRESENTS: NEW LOCATION + MEDIA BUNDLE


Repetition is the key to Recognition


We are proud to announce the newest addition to our 40 site locations in Singapore; 
Lavender Junction (A). 

LAVENDER JUNCTION (A)
Situated at a busy traffic junction of Lavender Street – Bendemeer Road and Boon Keng. Highly visible to traffic heading towards the CTE + PIE, the Downtown area and the various malls including new ones like Aperia, CT Hub and City Square.


Here are other sites included in the package;

SIM LIM SQUARE EXTERNAL

JALAN BESAR TRIVISION

With this new site launch, we are pleased to refresh our media bundle package for Singapore. Available for limited time only -so express your interest now. Email us at ask@tpmoutdoor.com for more details.




Wednesday, January 20, 2016

Did you know that the SG50 Logo Transformed?

On January 2016, the start of the new year of 2016 - Today Online reported on SG50 Logo Transforms
New year, new logo: With the commemoration of SG50 now over, a new SG logo was unveiled as Singapore ushered in 2016.
The Ministry of Culture, Community and Youth’s (MCCY) SG50 Twitter account posted the new logo online - a variation of the original with the numerals ‘50’ taken out.
“Let us welcome our new “SG” logo - it represents our kindling Singaporean spirit that lives in the things we do," said the Twitter account.
2015 was an eventful year for Singapore and many companies and people took on well to the SG50 logo and it was proudly displayed. Companies even invested in many advertising collateral such as commemorative items, locally shot TV advertisements and Out-of-Home banners. TPM Outdoor worked on the Tallest Banner in Singapore for Singtel as well as on 4 of Singtel's other buildings.

Looking forward to SG this year

Monday, January 18, 2016

Growth of Tourism in Batam

Batam is one of the 3, 000 islands, which make up the Riau Archipelago and is closest to Singapore – just 20 km away or fifty minutes by sea. It has a rapid - rising population of around 1,000,000. As the island develops into a significant industrial and vacationer area, it attracts an ever increasing population from different Indonesian islands who see Batam as a haven of opportunity. According to the Wonderful Indonesia's website -
"The island of Batam today is the third busiest entry port to Indonesia next to Bali and Jakarta. Situated so near to Singapore, it is a favorite resort for residents and international toursts in Singapore who wish to get closer to nature, relax for a short vacation of golf or sailing, enjoy mouth watering fresh seafood, luxuriate in a traditional royal spa, go shopping or just for family fun."
There has been a number of new luxury resorts such as the Montigo resorts and even Fairmont group of hotels that are building hotels in Batam, Bintan and other Riau islands.

In fact, it was reported in The Jakarta Post's article on Airports to Boost Tourism in Riau Islands - In September 2015, "Riau Islands had seen 1.5 million foreign tourists, a drop from 1.9 in the same month last year, due to the recent haze crisis. The central government target expects the province to bring a figure of 2.5 million this year and 4 million by 2019, in order to help the country’s overall annual visitor target of 20 million tourists.
Most, or 51.8 percent, of total foreign tourist arrivals to Riau Islands come from Singapore while 13.4 arrive from Malaysia. At present, the main purposes for visiting include shopping, sightseeing, health and beauty, visiting friends and eating." 

In terms of domestic tourism, more Indonesians are taking advantage of Batam's close proximity to Malaysia and Indonesia as well as the growing facilities and housing to visit or have a second home in Batam.

According to The Jakarta Post in this article here,
"Batam is set to "become ‘tourism portal’ by 2015 Batam in the Riau Islands is set a target to become a “tourism portal” for western Indonesia in 2015, the local administration says. Batam has the potential to become a hub for tourism promotion for western Indonesian regions, Batam Mayor Ahmad Dahlan said Monday in Batam. 
 


As such, more and more businesses are expanding into Batam to reach out to more people. TPM Outdoor has partnered with brands such as Resorts World Sentosa, SingTel and tourism health companies such as the Regency Specialist Hospital in Malaysia to reach Indonesians traveling out to Batam internationally.


From 2016 onward, Batam will develop to more than a gateway between Indonesia and Singapore, but perhaps a destination to rival great tourism islands such as Bali and Kodomo for Western Indonesia in future!