Wednesday, September 28, 2016

Jakarta To Ban Overhead Bridge Advertising Following The Unfortunate Event At Pasar Minggu

Many have probably heard of the incident which happened on 24th September 2016 at Pasar Minggu, South Jakarta, Indonesia. It has cost 3 lives and 4 more injured.
Due to this shocking incident, Jakarta’s governor, Basuki Tjahaja Purnama, also known as Ahok, mentioned that “Jakarta administration will ban overpass advertisements across the capital.” Read here.

http://jakartaglobe.beritasatu.com/news/jakarta-administration-ban-overpass-advertisements-following-pasar-minggu-accident/
Accidents do happen but they are not unavoidable. There are rules and regulations to every installation of structures and banners, and this is why TPM Outdoor is very strict in taking safety measures on site.
In another article, it is said that the condition of the bridge was strong. The main reason behind the fall was more of a natural disaster.
Quote from article; “The condition of the bridge is very strong,” said 49-year-old Mamat, a security officer who was there when the incident happened. “Physically there is nothing wrong. The proof is that it wasn’t the whole bridge that collapsed, it was the side fencing.” Read more. 
It is still uncertain of whether overhead bridge advertising is confirmed banned in Jakarta. This may be bad news to some, but it is not worth it when lives are being put at risk. Our deepest condolences to those who lost their loved ones.

Tuesday, September 27, 2016

Businesses Between the United States And Myanmar To Grow After Obama Pledges to Lift All Sanctions Against Myanmar

More Western companies are now able to reach the Myanmar market after Obama pledged to lift the remaining sanctions.
“Mr. Obama had moved in May to ease a broad array of sanctions that barred American citizens and companies from doing business with Myanmar, loosening restrictions on state-owned banks and entities.
But, at that time, he left in place an official government finding of a state of emergency for Myanmar, which calls the country an “extraordinary threat.” Earlier on Wednesday, Mr. Obama sent Congress official notice that he was restoring trade benefits to Myanmar that were revoked in 1989 because of concerns over worker rights, allowing it to qualify for a program that allows poor countries to export thousands of products duty-free to the United States.”
One of the US companies advertising in Myanmar is Maxxis – a big tire company from the US who is currently advertising with TPM Outdoor on our site in Myanmar, Yangon.
Maxxis @ Yangon City Centre
Maxxis @ Yangon City Centre, Myanmar

Maxxis @ Yangon City Centre, Myanmar
Sometime mid this year, an article was posted on Marketing and Advertising in Myanmar. One of the tips given includes “Developing a local team”, which is exactly what TPM has.
Canon at yangon, Myanmar
Canon @ Yangon City Centre, Myanmar
Whereas in a separate article, it is said that now is the time for brands to move in Myanmar. Why is this so?
“The International Monetary Fund has predicted Myanmar will have the world’s fastest-growing economy this year, with GDP growth of 8.6%.”
“Consumers in Myanmar are open to trying new products and new brands…”
One of the success stories is Norwegian mobile phone network, Telenor, which has demonstrated how global brands can achieve local resonance.
Pilot Pen & Daikin @ Yangon City Centre, Myanmar
Pilot Pen & Daikin @ Yangon City Centre, Myanmar

With the right approach, media and experience, TPM Outdoor is definitely able to help you in your marketing campaign. Contact us at 62730556 if you wish to join in expanding your business into Myanmar. (;

Thursday, September 8, 2016

Indonesia Fashion Festival 2016

TPM media is not solely for brand awareness. It’s not only for airlines, new product launches or big banks advertising. TPM media is also perfect for promoting events to a targeted market.
For the past two years, The Fashion Festival have been promoting their event on our airport media.
Fashion Festival 2016 @ Jakarta International Airport
Fashion Festival 2016 @ Jakarta International Airport
This annual event showcases products like silk based products, Muslim wear, cotton based products, to that of ethnic wear, and kids wear associated with this field etc. Their target audience would be young adults / working class who are able to go for holidays or visit families in the provinces.
Bali Fashion Week @ Jakarta International Airport
Bali Fashion Week @ Jakarta International Airport
There are many other reasons why you could use our media to advertise. Call us to find out more @ 62730556 !