Friday, February 8, 2013

Happy Lunar New Year!

By Jonas Bai, Erin Noorman and Chris Ong
 
Chirpy New Year Songs? Checked. 
Red Packets? Checked. 

As we usher the year of the hissing Snake, TPM Outdoor has something special to kick start this wonderful Lunar New Year!

TPM Outdoor is always on the hunt for the perfect location for our billboards to ensure we turn heads and attract the right targeted audience. This year, our goal remains the same, but to rev things up, we are packing this burning passion into our gifts!


Choosing the Perfect Mix!
This year, we have decided to bring across our own idea of outdoor to you. To better deliver our message, we made use of this wonderful advertising space that we own. We are proud to present you, TPM’s very first unique gift bag for this special season!

We made sure that for this year, the gifts you receive from us will be the one that we customized just for you! Therefore, we have handpicked all the individual items in our gift bags and collaborated with Chocoelf to provide us with some very unique chocolates!

Customised chocolates - taste as good as they look!

Also, among all the potential candidates for the lunar new year pastries, Happy Grass emerged as the winner this year to provide us with their tasty homemade pastries.

Postcard from the most happening location in Singapore to welcome the Lunar New Year!
This year, TPM Outdoor will be sending out newsletters in the form of postcards from every corner where TPM Outdoor is marketing Out of Home advertising - our postcards could be from the cosmopolitan city of Jakarta, Indonesia; or the emergent heart of Myanmar, Yangon; or from Singapore's own backyard in the bustle of the Singapore's busy streets and heartland areas etc. More importantly, these postcards will give you a snapshot of the general OOH advertising scenes in the area and key market insights. All these are aimed at providing our clients and partners with more information to help the decision making process to create the perfect media mix for outdoor advertising. 

And as the year of Snake hisses closer, we cannot wait for the God of Fortune to be knocking on your doors! Thus to celebrate this festive season, TPM Outdoor will be holding our very own Hong Bao Draw. The lucky “gold” ingots which come with our gift packs are tagged with our very own special $D oops, 4D number; this will be your key in unlocking our attractive prizes, so keep a look out at your email inbox after 25th February to see if you could be our lucky winner!

The winner could be you!
Does this not excite you?
We hope you will like our gift bags as much as we enjoy putting them together. So from us at TPM Outdoor, here’s wishing you a wonderful and prosperous Lunar New Year!

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