Produced by the TBWA\Tequila, Auckland, New Zealand, this placement used both traditional and ambient media to feature Visa’s sponsorship of the Pompeii exhibit at their National Museum.
Passengers at the Wellington Airport were greeted with a lava flow that ran around the baggage carousel. The message was placed in the lighbox in the middle of the baggage carousel.
Spotted at : I BELIEVE IN ADVERTISING
The major advantage of outdoor advertising in Dubai is that it becomes available 24 hours a day, 7 days a week, and 12 months a year. This is turn gives extreme exposure to your offerings. Outdoor advertising is considered as a perfect tool for reaching mass audiences and ideal for targeting specific groups and ages.
With the advancements in technology, digital out of home advertising made outdoor advertising hi-tech and effective even at night. According to several studies on advertising, it has been analyzed that visitors pay more attention to outdoor billboards as compared to other forms of media.
If you’re willing to give wings to your product or service I would suggest consulting an outdoor advertising company which can help you bring new ways to promote your product or service.