Singapore 'all decked out' to welcome the 28th SEA
Games
Advertisers and SEA Games organizers have 'painted the town red' with vibrant outdoor billboards and banners island-wide to welcome the 28th SEA Games hosted in Singapore.
The 28th Southeast Asia (SEA) Games opened
spectacularly on Friday with a grand display of lighting, electronics, and more
than 5,000 people contributing to the performance of music, movement and dance.
Hosted in Singapore this year from the 5th to the 16th June 2015, more than 7,000
athletes from 11 participating nations around the region are here to compete in
the games.
We spotted some in these pictures below (click the pictures to zoom in for a closer look):
Banner on Mica Building at 140 Hill Street
Source: TPM Outdoor
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Banner on Mica Building – Close up at 140 Hill
Street
Source: TPM Outdoor |
Banner on the Bridge at Paya Lebar
Source: TPM Outdoor
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GP Batteries Banner at Tanjong Pagar
Source: TPM Outdoor
|
Interestingly, it’s not just at popular hotspots such as
town and CBD areas that these forms of OOH advertisements have been put up by
the SEA Games. The corridors of HDBs in the heartland areas are also decked with SEA Games banners to
show our support:
SEA Games Banners on HDB corridors in the heartlands, at Commonwealth Crescent
Source: TPM Outdoor
|
Smart marketers using OOH in interesting ways can
definitely send an impactful message to reach public audiences. How will you use outdoor advertising
effectively for the next upcoming national event this year?
Pictures and Content taken from:
1) http://www.mccy.gov.sg/Topics/National-Identity/Articles/Celebrating_Singapore_50th_Anniversary_of_Independence.aspx#sthash.HLp1zZ6s.dpuf
2) https://www.behance.net/gallery/15177015/THINGS-THAT-MAKE-US-US-SG50
3) http://bubbamama.com/2014/09/25/celebrate-singapore-celebrate-sg50/
4) https://www.singapore50.sg/ICON.aspx
1) http://www.mccy.gov.sg/Topics/National-Identity/Articles/Celebrating_Singapore_50th_Anniversary_of_Independence.aspx#sthash.HLp1zZ6s.dpuf
2) https://www.behance.net/gallery/15177015/THINGS-THAT-MAKE-US-US-SG50
3) http://bubbamama.com/2014/09/25/celebrate-singapore-celebrate-sg50/
4) https://www.singapore50.sg/ICON.aspx
TPM OUTDOOR is an Outdoor Media group with more than 100
media locations in South East Asia. Headquartered in Singapore, TPM Outdoor has
subsidiary companies in Indonesia, Myanmar and Vietnam and affiliate offices in
the Philippines and South Asia. We take pride in providing our clients with:
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in rapidly developing Asian Markets;
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reach the right people.
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